I’m delivering a 10 week personal development evening course starting in September, and as the Adult Education dept of the college promotes and distributes leaflets covering all their courses, from Art to Yoga, I was happy that the promotion was taken care of.
However from an interaction with another coach delivering a similar course elsewhere, he said that he was finding that there was a lot of work involved in promoting the programme.
I suggested perhaps contacting local companies and asking if he can do a short information briefing to their staff, or organising information evenings.
Then it hit me, I should really take some of my own advice…! We often can just see one way of doing things, and pin all our hopes on that.
Just like a broad & powerful river, it’s made up of many small tributaries – to achieve a particular outcome, there may be many things you can do which collectively give an even better result than just one on its own.
So just stand back for a second, and think about it as if it was someone else’s problem, and see what you come up with!